2014年02月11日 星期二 09:00
Platform Ecosystems is a hands-on guide that offers a complete roadmap for designing and orchestrating vibrant software platform ecosystems. Unlike software products that are managed, the evolution of ecosystems and their myriad participants must be orchestrated through a thoughtful alignment of architecture and governance. Whether you are an IT professional or a general manager, you will benefit from this book because platform strategy here lies at the intersection of software architecture and business strategy. It offers actionable tools to develop your own platform strategy, backed by original research, tangible metrics, rich data, and cases. You will learn how architectural choices create organically-evolvable, vibrant ecosystems. You will also learn to apply state-of-the-art research in software engineering, strategy, and evolutionary biology to leverage ecosystem dynamics unique to platforms. Read this book to learn how to:
If you’re ready to transform platform strategy from newspaper gossip and business school theory to real-world competitive advantage, start right here!
Table of Contents
Part I: The Rise of Platforms
Chapter 1. The Rise of Platforms
Chapter 2. Core Concepts and Principles
Chapter 3. Why Platform Businesses are Unlike Product or Service Businesses
Chapter 4. The Value Proposition of Platforms
Part II: Architecture and Governance
Chapter 5. Platform Architecture
Chapter 6. Platform Governance
Part III: Dynamics and Metrics of Ecosystem Evolution
Chapter 7. Metrics of Evolution
Chapter 8. Real Options Thinking
Chapter 9. Modular Operators
Part IV: Orchestrating Evolution
Chapter 10. Evolving a Platform
Chapter 11. Evolving an App
Part V: The Road Ahead
Chapter 12. Why Every Product is a Platform Waiting to Happen
2014年02月11日 星期二 09:09
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